Services

Simulated Shopping

At The iD Factor we can use innovative online techniques to simulate a total shopping experience for your customers with significant time and cost efficiency. We will work with you to ensure that the testing can simulate an offline or online shopping environment including browsing, inspection and purchasing to allow you to record shopper's interaction and reaction to your new product and packaging concepts.

Because we have access to over 4 million panellists we can test for any concept or product, including food and beverages, healthcare, financial, technology and many more.